Category: Marketing Strategy

Articles providing  free marketing advice for tour companies, restaurants, and hotels in Vietnam

 

PIN IT! UNLOCKING THE POWER OF PINTEREST FOR TRAVEL BRANDS

Anyone who has ever used Pinterest will tell you one thing – when it comes to planning, Pinterest is a social media god-send. The nature of the bookmarking platform makes searching, planning and organizing a cinch. But how to fully use those features to benefit your tour company?

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NURTURE YOUR WEB VISITORS FOR MORE BOOKINGS

Odds are, most of your website’s visitors don’t book. But that does not have to be true. Wooing them back to book just takes patience – patience and a special set of marketing tools called ‘nurture’ marketing.

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3 OF THE MOST COMMONLY ASKED TRIPADVISOR QUESTIONS

TripAdvisor wields huge power, but it is also open to abuse and we know that fake reviews are rife. It is a global problem and Vietnam is absolutely no exception. So how should you work TA as a digital marketing channel and get the most out of it for your business?

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3 EASY WAYS TO GET MORE BOOKINGS WITH FACEBOOK

Facebook can be a great tool for marketing tours, but tour companies need to use Facebook in a unique way. Most companies strive to get thousands of Facebook fans. But beware of applying Facebook marketing lessons from other industries to tourism. Follow these steps instead.

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7 WAYS TO STAY AHEAD OF THE COPYCATS

There will always be copycats: people that are jealous of the great products that you create and lacking the innovation to devise something original. But with just a little foresight, there are a few strategies you can employ to stay ahead of the copycats.

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